Read campaigns in a public report

Step by step

1. 1

   When Campaigns is enabled, review the summary and prior-period comparison.

2. 2

   Choose Campaign, Ad set or Ad to switch table level.

3. 3

   Review spend, leads, sales, revenue, ROAS, profit and best creatives.

What you need to know

• Public reports do not offer multiple selection, search, header sorting or row-click drill-down like the internal Inspector.
• Profit is revenue minus advertising spend, not the business net profit.