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Understand response and conversion times

You can interpret the times alongside their calculation basis.

Before you start

  • An account with Tracking access and a visible WhatsApp instance.

Step by step

  1. In Dashboard, find First Response Time.

  2. Read the median, 90% within, sample and reported business hours.

  3. Under Time to Conversion, compare the median, mean and number of sales used.

Check your result

You can interpret the times alongside their calculation basis.

What you need to know

  • First response uses the displayed business hours, inferred from history or defaults. It does not necessarily represent elapsed wall-clock time.
  • Without a sample, the page reports no data.
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